Russian vodka domain sold for $10k, its foreign counterpart for $3 mln
Maria Formanyuk, Webplanet.ru
The manufacturer of
Russian Standard vodka has bought the domain names
vodka.ru and
vodka.com. Experts estimate that the former could carry a price tag of $10,000. Meanwhile, sources of Webplanet claim that several months ago this domain name was offered for sale by its previous owner, the famous Russian designer Artemy Lebedev, for as much as $70,000. The price of vodka.com, which Russian Standard bought from Nett Corp., should have been at least $1 million. According to sources of Reuters, it was $3 million. The domain names will be used primarily to promote the Russian Standard vodka brand on the web.
