Independent Media publishing house to lure office workers with games
Alexandr Rybakov, Webplanet.ru
The publishing house
Independent Media offers visitors of its
Cosmopolitan Russia website several dozen casual games developed by the company
Alawar Entertainment. Most of them are a variety arcades and puzzles. The games may be downloaded from the website for free but with only 30 minutes of playing time, after which they have to be registered. The games cost $4-6 apiece. Representatives of the magazine website say that this innovation is a necessity: "Most of our readers are successful women who sometimes, at the peak of the workday, simply need a minute to relax and recharge". In the future, Independent Media plans to sell games on the websites of its other publications -
Yes! and
Men's Health.